These Are Eco-Fashion Bloggers' Favourite Brands

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These Are Eco-Fashion Bloggers' Favourite Brands


When it comes to finding new ethical fashion brands, sometimes it's hard. Take inspiration from these eco-fashion bloggers' fave brands.

Jessie Dodd

Wed 12 Aug 2020

Whether it's organic cotton or ethically sourced bamboo, a social enterprise or a brand that just wants to set a good example, ethical fashion is having a real star turn on city streets all over the globe.

We asked some of the world's top eco-fashion bloggers which brands are their go-to essentials.

Five ethical fashion bloggers from all over the world share their favourite sustainable style finds. Are your favourite ethical fashion brands here? Let us know in the comments below!

These Are Eco-Fashion Bloggers' Favourite Brands

1. Olivia Pinnock

Olivia Pinnock is a British freelance fashion journalist, copywriter, lecturer and founder of The Fashion Debates, a series of events discussing ethical issues in the industry and asking what we can do about them. She is an avid collector of vintage and loves her style with plenty of colour and a clean conscience.

Suede & Co

Suede & Co use off-cuts from altered vintage garments to make gorgeous leather accessories. I think it’s amazing that they repurpose waste from garments that are already being saved from landfill and their range of make-up bags, keyrings, laptop cases and pouches make pretty presents!

Age of Reason

Age of Reason, first and foremost, make the coolest prints around! I love the colours they use and the designs are beautiful with a bit of a badass twist. They’re based in Brighton and make all their pieces in the UK, promising not to use sweatshop labour. I also love that they feature beautiful women of all ages in their campaigns.


AmaElla is one of the prettiest organic cotton lingerie brands you’ll find. I love them for their really elegant, feminine and comfortable pieces. You'll want to lounge around the house in these, safe in the knowledge that there are no harmful chemicals used.

Ethical Undies: 7 Brands That Get It Right

Olivia Pinnock in a pink dress

Olivia Pinnock runs the influential Fashion Debates in London

2. Hound

Fashion Hound (AKA Faye De Lanty) is an eco-stylist who is passionate about changing perception of second hand and sustainable fashion. She works with the Salvation Army and has a regular slot on the TODAY TV show in Australia to discuss mindful fashion.


I'm a huge fan of Reformation.Their eco-chic concept is amazing and I love their cheeky irreverence in how they tell their style story. They make being green so sexy and cool - or is that #grexy?

Kui and Graziela

I love Kui and Graziela for beautifully made basics and classic tailoring with complete transparency.

Fashion Hound walking down the street

Faye De Lanty is often on TV in Australia talking about how to make your wardrobe more ethical

3. Another J

Another J is a Dutch fashion blog (mostly written in English). Both founders Judith and Janneke work in law but through the blog combine their passions for sustainably produced fashion.

People Tree

We love People Tree, as every season their designs get more fashionable yet still wearable. They collaborate with regular designers like Peter Jensen and provide beautiful dresses and tops of the moment.


We have to mention the Dutch label Wintervacht. They sell coats and other winter items like mittens in wonderful colours and prints and they're all made out of old woollen blankets and curtains.

Woman sitting in cafe in hat with a coffee

Judith and Janneke are all about playing fair in fashion

4. TollyDollyPosh

Tolly Dolly Posh is a 16-year-old fashion blogger who has already been blogging for five years. She moved the focus of her blog over to ethical fashion after watching the True Cost documentary and hopes to spread awareness of the problems of fast fashion and highlighting sustainable brands for a younger audience.


Not only do Birdsong ethically produce their garments, they also support different causes like feminism and don't photoshop or airbrush any of their imagery.

Tribe of Lambs

I absolutely love the jewellery at Tribe of Lambs. It's absolutely stunning and they are quite clearly dedicated to their work.

Tolly Dolly Posh face close up

Tolly Dolly Posh started blogging when she was 11

5. Sustainability in Style

Sustainability in Style (AKA Katie Roberts) is a sustainability enthusiast and ex-fast-fashion industry employee who works in science by day, and walks dogs, studies online, and blogs by night. Her blog combines her passion for ethical fashion and

Monkee Genes

I love Monkee Genes for earth conscious denim that's stylish and lasts.

Vege Threads

Vege Threads has super soft organic fabrics and a choice of eco dyes, it's perfect for basics.


This ethically motivated label empowers sex trafficking victims by offering them personal empowerment through employment in the garment industry.

See below for some of these ethical brands in action.

Katie Roberts on the beach

Katie Roberts in a dress from Elegantees. She wore the dress for a whole month to raise money for sex trafficking awareness.

Wintervacht white coat


Dutch brand Wintervacht make amazing coats and bomber jackets from old blankets and curtains.

A stack of three Babita rings from Tribe of Lambs

Tribe of Lambs

Non-profit jewellers Tribe of Lambs use their awesome bling to help fund projects to support HIV positive kids in India.

Woman in beige KUI top


Pick up organic cotton and hemp whimsical tops from Aussie label Kui.

Woman in Vege Threads jumpsuit

Vege Threads

Organic everyday basics with a retro spin are what Vege Threads excels in. 

Woman in stripey People Tree skirt

People Tree

Fairtrade fashion pioneer People Tree has been around for years but its smart work wear has found it a new audience.

pink blouse from Reformation


LA's Reformation adds a sardonic dose of cool to the ethical fashion proceedings.

Woman leans against a wall in Monkee Genes

Monkee Genes

The UK's organic and ethical jeans company Monkee Genes has a cult following from eco-fashionistas in the know.

Woman in a green bomber from Graziela

Australian womenswear brand Graziela rocks tailored shapes, smart dresses and trousers - perfect stepping up the style factor.

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