How To Join The Reuse Revolution: With The British Heart Foundation
The British Heart Foundation wants you to help halt the heartbreak that circulatory and heart diseases cause, by joining their Reuse Revolution.
To get involved, visit one of their 180 home stores located across the UK to buy some second hand furniture this October.
Tue 10 Sept 2019
Calling all renovators, redecorators, innovation vultures and interior enthusiasts.
This campaign is a brilliant base from which to kickstart your next project. There are so many pieces of totally unique, pre-loved homewares to be had when you shop for second hand furniture, and the BHF have it hoards. This October, find your nearest Foundation, and get foraging, or take a look at the ebay store.
World leading expert in paint and design, and founder of Chalk Paint, Annie Sloan, is backing this campaign. If you are in any doubt that upcycled pieces cannot be used to create the interior you are after, then take a look at her tips and tricks. Her design ideas will show you that buying second hand is a one stop shop for a totally unique, stylish and sustainable sitting room.
Annie says: “I’m thrilled to be working with the British Heart Foundation to inspire people to reuse old pieces of furniture. It’s easier than ever to stylishly furnish your home both sustainably and on a budget, and by buying from the British Heart Foundation you’re also raising funds for live-saving research.”
Last year, through this campaign, the BHF saved an incredible:
- 130,000 sofas
- 50,000 TVs
- 41,000 tonnes of furniture and electrical products
They did this by simply stocking their stores full of these items, so that they could be reused, recycled and enjoyed afresh. There is no reason for such functional pieces of furniture to go to landfill!
Chalk Paint™ by Annie Sloan
It is not just your living room that will be given a new lease of life when you shop this way. The planet will be so much better off when you don’t buy something brand new. The BHF’s achievements last year helped prevent 52,000 tonnes of carbon dioxide emissions being released into the atmosphere.
Get ideas from others who are onboard the same exciting secondhand train, and share your own, by joining the campaign on social media. Tag @the_BHF, using the #BoughtAtBHF hashtag and finish the sentence: “I love shopping at the BHF because...”. Participants who post between 1 October and 31 October will be entered into a competition to win £250 to spend on Annie Sloan products.
Get to your nearest BHF shop to bag:
- Sofas from £95
- Beds from £65
- Wardrobes from £40.
The £30 million raised last year was used to fund research into new treatments for:
- Heart disease