Sustainable Champagne house, Champagne Telmont, has announced Leonardo DiCaprio has become an investor in the company. Here's why.
Francesca Brooking
Thu 24 Feb 2022
It's time to raise a glass.
Leading sustainable Champagne house, Champagne Telmont, has a new investor on board: the actor and environmentalist, Leonardo DiCaprio.
No stranger to supporting plant-friendly projects, DiCaprio’s new equity stake in the Champagne company will help push it further towards its sustainable goals.
“Leonardo DiCaprio’s decision to become a shareholder sends Telmont a strong message of support”
A leading sustainable Champagne house
Champagne Telmont has championed sustainable wine production from the beginning.
Respect for terroir has been a part of its ethos since it was founded in 1912.
Since acquiring its first AB Certification for organic agriculture on part of its vineyard, Champagne Telmont, has set out an ambitious goal to have 100% organic vineyards by 2025.
And it aims to assist all its winegrowers with the full conversion of their vines by2031.
This will be a monumental step for organic Champagne production as currently, only 4% of the vineyard is organic.
These goals are part of Champagne Telmont’s environmental programme ‘In the Name of Mother Nature.’
This philosophy also sees the company use 100% renewable electricity and eliminate air freight for supply distribution.
Transparency also plays a key part and this can be found on the individually numbered bottles which reveal details about the Champagne’s composition and production methods.
Speaking of Dicaprio’s support, Ludovic du Plessis, Chairman & Shareholder of Champagne Telmont comments:
“Leonardo DiCaprio’s decision to become a shareholder sends Telmont a strong message of support that will encourage us as we carry out our ambitious plans.
“We share the same convictions and the same commitment to protecting the environment.
"The House has one foot in tradition and the other in modernity, but both firmly rooted in the terroir! We aim to act in the name of Mother Nature in everything we do.”
Ludovic du Plessis looks forward to this new partnership
A champion of biodiversity
Champagne Telmont is committed to protecting biodiversity in its estate, a key value shared by Leonardo DiCaprio.
It plans to renounce the use of all herbicides, pesticides and chemical fertilisers.
Over the next three years, it will plant 2,500 shrubs to create ‘insect hotels’ to encourage species diversity in the vineyard and promote sustainable carbon binding.
Commenting on his minority share, DiCaprio says:
“Champagne Telmont, together with its partner wine-growers, has set its sights on producing 100% organic champagne, ensuring a completely sustainable production lifecycle in the coming years.
“From protecting biodiversity on its land, to using 100% renewable electricity, Champagne Telmont is determined to radically lower its environmental footprint, making me proud to join as an investor.”
“Champagne Telmont is determined to radically lower its environmental footprint, making me proud to join as an investor”
Leonardo, the environmentalist
Leonardo DiCaprio has been an outspoken advocate for the environment throughout his career.
At 24 he established his foundation which is dedicated to the long-term health and harmony between humanity and the natural world.
He’s worked on numerous projects and campaigns to raise awareness and funding for the protection of biodiversity, climate change, ocean and forest conservation.
He’s also on the board of several environmental protection organisations including the World Wildlife Fund and Ocean 5.
View more on Champagne Telmont.
